Xoffee is a Fashion company that creates high quality clothing for both male and female genders. Xoffee Company reached out to me to help with their branding in order to help stay unique in the market.

For this project I had to start from designing the Logo of the company, also to pick out the brand colours for the company and the fonts for the brand. This required me to try and understand the company’s vision by speaking with the CEO of Xoffee. After a couple of chats with her I was able to find out that her vision was a strong brand that had a passion for high quality clothing for both genders.

Besides being the brand specialist for this project, I was also the graphic designer for it too. I started my designs for her brand with a bold front which helps represent a strong brand and two rings connected together. One ring had a gradient of blue and the other had a gradient of pink. The blue stood for the male gender and the pink stood for the female gender. The connection of both rings showed that the Xoffee brand was passionate about both genders together.

With the help of Xoffee’s CEO’s vision for her brand, I was able to create a great brand logo and a good choice of brand colours for the company. The company was pleased about the branding and design so much that the design was placed in their production facility.

Here is result for the App. We took it from this to this. It was lovely working with them, I love projects that get my creative juices flowing. And remember “Design is Life”.